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Micro-Modal Underwear - Luxury or Hype

  • Modern Crew

Luxury underwear brands have switched to a unique fabric known as Micro-Modal for unmatched comfort and increased durability. This natural fibre, made from the European beechwood tree, offers a range of special advantages found only in this micro-modal fabric. Micro-Modal is distinguished from rival fabrics by dimensional stability, unmatched soft contact, and hygroscopic properties. With over 200 men's underwear labels around the world, knowing what to look for in a...

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Why underwear is more than just a piece of clothing?

  • Modern Crew

Without the right pair of underwear, no wardrobe is complete. It might be an understatement but underwears probably are the most essential piece of your outfit any day! The value of underwear is often downplayed by many men nowadays, with an assumption that the distinction between wearing underwear or going without it merely comes down to personal choices and preferences. The irony in this situation is that in your everyday...

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Micro-Modal vs Cotton: Which is better suited for underwear

  • Modern Crew

While shopping for gents innerwear we are usually evaluating fabric, style, colors, fitting, etc. Here, fabric plays an essential role in providing you the desired comfort. While gent's innerwears are produced in various fabrics, Indian innerwear market is dominated by two fabrics: Micro modal and Cotton. Cotton has been the most dominant fabric for apparels for over a century and in common knowledge considered as ‘best’, but when you care...

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Sustainable Clothing - Need of the hour

  • Green Honchos

Finding a closet loaded with sustainable clothing is the perfect fantasy for those who are captivated by the world of sustainable fashion. Thoughts of handmade jackets and too-soft-to-be-real silk are romantic, but let's be honest, just as soon as we see the price tag, these fantasies take a back seat. Sustainability is significant in fashion, particularly because the fashion industry is one of the world's largest polluters. But sustainably manufactured...

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